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McDonald's Corp (MCD)At 4:00PM ET: 25.42  Down 0.36 (1.40%)  Reuters
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Key StatisticsGet Key Statistics for:
Data provided by Multex, except where noted.
VALUATION MEASURES 
Market Cap (intraday):32.26B
Enterprise Value (15-Dec-03)³:41.48B
Trailing P/E (ttm):31.31
Forward P/E (fye 31-Dec-04)¹:16.74
PEG Ratio (5 yr expected)¹:2.25
Price/Sales (ttm):1.98
Price/Book (mrq):2.81
Enterprise Value/Revenue (ttm)³:2.52
Enterprise Value/EBITDA (ttm)³:12.36
FINANCIAL HIGHLIGHTS 
Fiscal Year
Fiscal Year Ends:31-Dec
Most Recent Quarter (mrq):30-Sep-03
Profitability
Profit Margin (ttm):6.30%
Operating Margin (ttm):13.72%
Management Effectiveness
Return on Assets (ttm):4.25%
Return on Equity (ttm):9.43%
Income Statement
Revenue (ttm):15.41B
Revenue Per Share (ttm):12.935
Revenue Growth (lfy)³:3.60%
Gross Profit (ttm)²:4.66B
EBITDA (ttm):3.36B
Net Income Avl to Common (ttm):1.04B
Diluted EPS (ttm):0.812
Earnings Growth (lfy)³:-45.40%
Balance Sheet
Total Cash (mrq):647.40M
Total Cash Per Share (mrq):0.51
Total Debt (mrq)²:9.41B
Total Debt/Equity (mrq):0.808
Current Ratio (mrq):0.736
Book Value Per Share (mrq):9.18
Cash Flow Statement
From Operations (ttm)³:2.95B
Free Cashflow (ttm)³:1.48B
View Financials (provided by EDGAR Online):
Income Statement - Balance Sheet
Cash Flow


TRADING INFORMATION 
Stock Price History
Beta:0.793
52-Week Change:48.67%
52-Week Change (relative to S&P500):23.11%
52-Week High (4-Dec-03):27.01
52-Week Low (12-Mar-03):12.12
50-Day Moving Average:25.03
200-Day Moving Average:20.86
Share Statistics
Average Volume (3 month):5,855,363
Average Volume (10 day):4,711,000
Shares Outstanding:1.27B
Float:1.26B
% Held by Insiders:1.00%
% Held by Institutions:71.18%
Shares Short (as of 10-Nov-03):6.00M
Daily Volume (as of 10-Nov-03):N/A
Short Ratio (as of 10-Nov-03):0.936
Short % of Float (as of 10-Nov-03):0.48%
Shares Short (prior month):8.54M
Dividends & Splits
Annual Dividend:0.40
Dividend Yield:1.55%
Dividend Date: 1-Dec-03
Ex-Dividend Date:12-Nov-03
Last Split Factor (new per old)²:2:1
Last Split Date:08-Mar-99
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See Key Statistics Help for definitions of terms used.
Abbreviation Guide: K = Thousands; M = Millions; B = Billions
mrq = Most Recent Quarter (as of 30-Sep-03)
ttm = Trailing Twelve Months (as of 30-Sep-03)
lfy = Last Fiscal Year (as of 31-Dec-02)
fye = Fiscal Year Ending
1 = Data provided by Thomson; 2 = Data provided by EDGAR Online;
3 = Data derived from multiple sources or calculated by Yahoo! Finance