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Prudential Financial Inc (PRU)At 4:01PM ET: 59.25  Up 1.28 (2.21%)  
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Key StatisticsGet Key Statistics for:
Data provided by Reuters, except where noted.
VALUATION MEASURES 
Market Cap (intraday):31.17B
Enterprise Value (14-Mar-05)³:34.09B
Trailing P/E (ttm, intraday):17.16
Forward P/E (fye 31-Dec-06)¹:11.53
PEG Ratio (5 yr expected)±:1.04
Price/Sales (ttm):1.08
Price/Book (mrq):1.37
Enterprise Value/Revenue (ttm)³:1.20
Enterprise Value/EBITDA (ttm)³:N/A
FINANCIAL HIGHLIGHTS 
Fiscal Year
Fiscal Year Ends:31-Dec
Most Recent Quarter (mrq):31-Dec-04
Profitability
Profit Margin (ttm):8.23%
Operating Margin (ttm):11.60%
Management Effectiveness
Return on Assets (ttm):0.60%
Return on Equity (ttm):8.34%
Income Statement
Revenue (ttm):28.35B
Revenue Per Share (ttm):53.366
Revenue Growth (lfy)³:4.60%
Gross Profit (ttm)²:27.91B
EBITDA (ttm):N/A
Net Income Avl to Common (ttm):1.83B
Diluted EPS (ttm):3.45
Earnings Growth (lfy)³:551.50%
Balance Sheet
Total Cash (mrq):8.07B
Total Cash Per Share (mrq):15.35
Total Debt (mrq)²:11.67B
Total Debt/Equity (mrq):0.522
Current Ratio (mrq):N/A
Book Value Per Share (mrq):42.210999
Cash Flow Statement
From Operations (ttm)³:1.86B
Free Cashflow (ttm)³:N/A
View Financials (provided by EDGAR Online):
Income Statement - Balance Sheet
Cash Flow


TRADING INFORMATION 
Stock Price History
Beta:0.525
52-Week Change:26.82%
52-Week Change (relative to S&P500):18.42%
52-Week High (16-Feb-05):59.52
52-Week Low (10-May-04):40.14
50-Day Moving Average:55.74
200-Day Moving Average:49.25
Share Statistics
Average Volume (3 month):1,622,863
Average Volume (10 day):1,395,000
Shares Outstanding:526.00M
Float:518.80M
% Held by Insiders:1.37%
% Held by Institutions:52.69%
Shares Short (as of 8-Feb-05):3.67M
Daily Volume (as of 8-Feb-05):N/A
Short Ratio (as of 8-Feb-05):2.233
Short % of Float (as of 8-Feb-05):0.71%
Shares Short (prior month):3.98M
Dividends & Splits
Annual Dividend:0.63
Dividend Yield:1.08%
Dividend Date:20-Dec-04
Ex-Dividend Date:19-Nov-04
Last Split Factor (new per old)²:N/A
Last Split Date:N/A
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See Key Statistics Help for definitions of terms used.
Abbreviation Guide: K = Thousands; M = Millions; B = Billions
mrq = Most Recent Quarter (as of 31-Dec-04)
ttm = Trailing Twelve Months (as of 31-Dec-04)
lfy = Last Fiscal Year (as of 31-Dec-04)
fye = Fiscal Year Ending
1 = Data provided by Thomson; 2 = Data provided by EDGAR Online;
3 = Data derived from multiple sources or calculated by Yahoo! Finance